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Dream Force achieves significant ROI by securing their online training videos without using password
Dream Force, a premier training solutions company for users of AdvancedMD’s online web-based medical billing software, and Microsoft’s Office 2007 and Windows Vista software, have chosen Lizard Protector, a web content security DRM solution from LockLizard, to secure their online training videos. They needed a solution to protect their company’s many hundreds of man hours put into recorded training video - and Lizard Protector fitted the bill.
Dream Force chose Lizard Protector because it was the only software that was simple, yet powerful enough to secure their online training videos.
Kirt Kershaw, Dream Force’s CEO says, "After we render the AdvancedMD training videos we are able to within less than a minute protect them. Lizard Protector gave us freedom from managing passwords, and worrying about those passwords being passed around, or even resold. Unlike other software companies that can only protect your videos when hosted on their servers (still using passwords and charging their clients additional fees for storage of their files and bandwidth used), Lizard Protector gave us complete freedom to store our files anywhere, and deliver them to our customers in a form that suited us. That represented significant added value to our business.”
Dream Force’s greatest return on investment has been their ability to put up their product across the World Wide Web, onto any website, with any partner, for maximizing marketability and sales reach. They leave their protected videos available for ANYBODY to download off their websites www.trainingmedical.com and www.videotrainingpro.com, and are not concerned that users will be able to view them - users can only view protected content once they have purchased.
Kirt Kershaw noted, "Not only does Lizard Protector prevent unauthorized users from accessing our online training videos, but, because we can control the timeline of when, and how long, we have pushed our marketing to a whole new level. We have given clients 30 days access to selected training videos as part of their evaluation period. This gives our clients the ability to try parts of our product to see if it’ll be a good match for them. But it makes certain that they cannot make use of our products without our permission. And we could not enter that market without the controls that Lizard Protector provides. From an accounting standpoint, there are no more worries about subscription cancellations. In less than a few clicks a client’s subscription can be deactivated and reactivated at any time.” 13.08.2007, LockLizard
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